Paramount+ with Showtime

Paramount+ with Showtime introduced a shared identity for two well known entertainment brands across broadcast, streaming, and marketing. I guided development of the motion language, promo architecture, presentation templates, and supporting toolkits that carried the brand into everyday use. Building on patterns established for Paramount+, the focus was on creating practical systems that could adapt across on air, trade, digital, and product environments while giving teams a consistent foundation to build from.