About
I work at the intersection of brand strategy, motion design, and creative systems… helping ideas hold together as they move from concept to launch and beyond.
Over the past 25 years I’ve led teams, built campaigns, and worked hands on across branding, broadcast, digital, product, and live experiences. Sometimes that means defining a direction. Just as often it means refining someone else’s vision… connecting the pieces, testing the edges, and building the tools that help great ideas scale.
Recent work spans the launches of Peacock and Paramount+, brand systems for Netflix, Apple TV, MTV, and Samsung, and campaigns for Starz and CNN.
Television Academy member. Occasional Ukrainian speaker. Awards judge, panelist, and podcast guest.
Contact
862-333-8344